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As part of its commitment to deliver a complete package for exhibitors and visitors, ATM officials have beefed up the seminar programme this year, bringing the agenda down to the show floor to make the sessions easier and less time-consuming to attend.
An impressive line-up of industry leaders has been brought in and the topics have been chosen to reflect key areas of concern for regional travel professionals following post-show research carried out last year.
The future of the role of the travel agent, the growth of internet marketing and reservations, human resources and niche markets are among the topics of debate that the major sessions will cover in sessions running on May 6, 7 and 8.
Arabian Travel Market Seminar Programme
Below is a list of the seminars taking place during Arabian Travel Market
12:00 - 13:00: ‘Eos: Uncrowded, Uncompromising, Unairline: The "Unairline" Concept', Seminar Theatre
Panel of Speakers: Mr Adam Komack, Eos Airlines, Mr John Morgan
The seminar will focus on the Eos business model, the factors that differentiate Eos in the industry, their expansion into Dubai and the lifestyle branding and marketing - catering to a new generation of business and leisure traveller.
13:00 - 14:00: ‘Starting a Low Fares Airline in Saudi Arabia', Seminar Theatre
Speaker: Mr Andrew Cowen, Sama Airlines
Following developments in worldwide aviation, HRH Prince Bandar bin Khalid al Faisal of Saudi Arabia, a businessman and entrepreneur, decided to bring the low fares airline concept to Saudi Arabia.
15:30 - 16:30: ‘American Express - Agent Disintermediation'
Speaker: Mr Mark Turner, American Express
As the Travel Agent Community strives to come to terms with the Changing Economic Model in the Middle East, what are the key factors that will influence their success or failure? How are they adapting and adding value?
17:30 - 18:30: ‘Looking to the Future VAT and Visitors to the UAE', Seminar Theatre
Speaker: Mr Abdul Rahman Saleh , Dubai Customs
Wednesday 07 May 2008
11:30 - 13:30: ‘Recruitment and Retention Strategies in the Middle East Hotel Industry', Seminar Theatre
Panel of Speakers: Mr Joseph Abou Yaghi, Rotana Hotels, Mr Pete Willis, CatererGlobal.com, Mr Tony Graham, Hospitality Search International, Mr Yves Givel, Hyatt International, Ms Janelle King, Kerzner Internationa
lAs the Middle East hotel market continues to boom with double digit growth year-on-year, one of the biggest challenges facing hoteliers has been finding ways to source the right calibre of staff.
13:30 - 14:30: ‘MeetMe and GIBTM - A Meetings, Industry, Conferences and Events Overview by NPI Media', Seminar Theatre
Panel of Speakers: Mr Graeme Barnett, GIBTM, Mr Rob Nicholas, MeetMe
Results of the first ever specialist research undertaken for the meetings industry in the Gulf.
14:30 - 15:30: ‘Arabian Traveller - Going Green', Seminar Theatre
Speaker: Mr David Van Der Meulen, AIT Publishing
Who's doing what and the significance of CSR for travel? Ways to reduce your carbon footprint and introduce effective carbon neutral policies.
15:30 - 16:30: ‘Palazzo Versace - The First Fashion Branded Hotel' Seminar Theatre
Speaker: Ms Anne Jamieson, The Sunland Group
Palazzo Versace - How a fashion house and develpment company created the world's first fashion branded hotel?
16:30 - 17:30: ‘WTTC - World Tourism and Trade Council - Global Putlook, Regional Trends for 2008 and Beyond', Seminar Theatre
Speaker: Mr Jean-Claude Baumgarten, World Travel and Tourism Council
Global Outlook, Regional Trends for 2008 and Beyond including an overview of The Global Travel and Tourism Summit by the World Travel and Tourism Council
17:30 - 18:30: ‘TravelMole-Social Networks and Web 2.0', Seminar Theatre
Speaker: Mr Graham McKenzie, TravelMole
Consumer Day
Arabian Travel Market opens its doors to the regions public on Friday 9 May 2008.
It enables exhibitors to meet directly with consumers providing a great opportunity to showcase destinations, hotels or the latest tourist attraction to holiday makers.
Consumers can discover, exotic faraway places, spa and well being getaways, cruises, safaris, adventure travel and beautiful beaches
Throughout consumer day there are many prizes draws and promotions, details will be available in January 2008.
Admission Policy
Date: Friday 9 May 2008
Time: 4pm - 9pm
Tickets: 20 Dhs Single Ticket
Promotion: FREE entry for American Express Cardmembers
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