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‘Pay-for-television’ in the Middle East is unsustainable, according to one of the region's most powerful expatriates in the media industry.
"The culture in this part of the world is very much television is for free," Tim Riordan, Group TV Director at MBC Group said in an interview with Arabian Business TV.
Riordan who has been nominated once again as one of the most influential expats in the GCC according to the latest Expat Power 50 list [click to see] said, "pay-for-television is unsustainable, especially in a world where sports rights are too expensive to support free-to-air with advertising".
For someone who sits behind the scenes and manages to maintain a low profile, Riordan has become a pioneer in delivering family entertainment to more than 150 million Arabic speakers around the world.
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